Which of the following statements about search engine optimization techniques is/are correct?
All off the above
Google my business is a free service for commercial businesses
True
Which of the following actions carry a google penalty?
All of the above
Where are you able to submit a sitemap to google for indexing purposes?
Google Search Console
What is usually the most impactful landing page for an inbound link to link to on a site?
The Homepage
The best way to track performance for technical SEO is metadata.
False
Which of the following is a white hat SEO technique?
None of the above
All major search engines are case sensitive.
False
Cloaking is a black hat SEO technique that involves
Offering a different set of pages to search engines
Which of the following does google use to display the characters of a page’s Meta title?
Pixel width
Which of the following statements about google sitemap is/ are correct?
The Sitemap acceptable to Google follows an XML format
Which of the following factors does google take into account while assessing whether or not a website has strong domain authority?
All of the above
Link building offers all of these advantages except____________
Generating content automatically
The following robots.txt Meta tag directs the search engine bots:
<META NAME =”robots” CONTENT=”noindex,nofollow”>
<META NAME =”robots” CONTENT=”noindex,nofollow”>
Not to index the page and not to follow the links in the page
What authorizes payments for e-businesses and online retailers?
Payment gateway
Which of the following website design guidelines have been recommended by google?
Every page should be reachable from at least one static text link
The process of acquiring links from other websites to your own is known as
Hyperlinks
Which of the following are requirements in a robots.txt file?
Allow: [URL string to be crawled]
What is keyword density?
The number of times the keyword is used multiplied by the total word count on the page.
What is the term for optimization strategies that are unrepeatable but not as bad as black that techniques?
Grey hat techniques
Implementing a 301 redirects on an old page to redirect to a new page is a google tactic from an SEO perspective.
True
A 500 is an internal server error.
True
What is the illegal act called in which a page is copied by unauthorized parties in order to filter traffic off to another site?
Page jacking
How are sitemaps important for the search engine optimization process?
Sitemaps help the search engine editorial staff manually review a website.
Which black hat SEO technique detect the search engine bot and “feeds” it with a different HTML code than the HTML actually served to users?
Cloaking
Where does the “mobile friendliness” test live?
Google
Which of the following statements about RSS is/are correct?
It is a form of XML.
While optimizing your website, it is important to generate the right type of traffic. How does bounce rate help inform this?
Shows the percentage of users who entered the website and then left without viewing any other page.
An HTML site provides a list of internal links on a website accessible to users.
True
What does the 302 server response code signify?
The page has temporarily removed
What type of sitemap is the most important for SEO?
XML
Which of the following statements is NOT true?
The website domain has no effect on the SEO rankings
Which of the following are important components of technical SEO?
CPC
If a website sells links, what actions does Google recommend to avoid being penalized?
Paid links should be disclosed through the "rel=nofollow" attribute in the hyperlink
Which of these are tools used in the auditing process?
Moz
Which of the following tools could help identify which city in the world has the most search interest for a certain keyword?
Alexa
Are RSS/Atom feeds returned in Google’s search results?
No
Which of the following activities could be looked down upon by Google per their quality guidelines?
All of the above
What happens during Google’s indexation process?
Meaningful results are generated based upon the user’s search term.
What is the most common fix for duplicate content?
Canonicals
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